Some of you may know I’ve finished the heavy lifting for my memoir Accidental Soldier: What My Service in the Israel Defense Forces Taught Me about Faith, Courage and Love. Woo-hoo! By the way, I’d LOVE it if you could please “LIKE” my author Fan page.
For months I have worked arduously to complete this memoir while taking care of two kids and holding two part time teaching jobs.
The result is I’m now writing the book proposal while the book is being copyedited. I’ve temporarily put aside publishing my book with a hybrid publisher. I’m going to give the agent world a whirl and see what goes.
I’ve written a number of articles on target audience, but now’s the test to evaluate my book’s saleability with the marketing part of the proposal. Can I prove I’ve got a target audience that will buy my book?
If you ask me, connecting with your target audience is more than just writing a list of blogs or places you’ll sell your book or how much money you’ll make from sales. It’s a mindset issue first and foremost.
Many writers I know and work with don’t feel sharing their story in a large forum. They want to write the story, but they don’t feel comfortable sharing their story online.
But holding back won’t do us any service. Aren’t we writing for those target readers who want our words, story and message?
At what point do we stop sabotaging ourselves and start believing that for every story, there’s a reader.
There’s a three step process to discovering your target audience.
THREE STEP PROCESS
1. BELIEVE you have a story worth sharing and there are passionate readers waiting to read your story. This mindset piece has to be tackled though first before you connect. I never held back from sharing my story online. It’s my mission and my calling. If I held back all the time, readers wouldn’t never know I exist.
2. USE your target audience list to help guide you as you’re writing and marketing your story. Connect with one of your target readers. Imagine you are writing and marekting directly to them.
3. Once you have a bulleted list of prospects, start ENGAGING them. Visit blogs, and other places where they hang out. Ask questions, get to know them and allow them to get to know you.
You’ve got to be a somebody to them before they can care. They want to care.
And you have to hunt your readership BEFORE your book is published. And that takes time from developing the right mindset to finding the right peeps.
Blogging adds a different dimension to your #writing and #blogging. This 6 day free e-course explains how to get started. http://ow.ly/JOI9a
To get your first lesson, just fill in the fields of the opt-in form to the right of this blog’s home page.